Technology - Picstars

We believe that successful influencer marketing happens where human expertise and technology meet.

With our modern technology and various automations, we can empower our team to manage influencer marketing from front to back and maximize efficiency.

Creator Matchmaking

By leveraging, campaign data, our API-integrated data collection tools and unique, digital data points, our Campaign Management team can perform powerful searches. Once the perfect match is found, the perfect match between the customer’s ideas, the campaign and the influencer:in, it can be applied directly to the campaign setup.

Campaign Management

The Campaign Management areas in our technology, are the central nervous system where active campaigns are managed. This is where everything from setting budgets and regulatory compliance, communicating with creators, managing creator tasks, monitoring performance, and rewarding completed campaign implementations happens.

Task Management & Automatic Payouts

Intuitively built to be controlled from their cell phone, creators will find all their campaigns and tasks organized in one place. Not only do they have the ability to communicate with campaign management and the client for feedback and content approval. Creators can also run expenses, upload insights and analytics for published content, and request payouts for their revenue with the touch of a button.

Reporting & Debriefing

Providing holistic and insightful reports is facilitated by Picstars Brand Cockpit. Campaign managers can send the client not only the link to a visualization of campaign performance, but also the campaign content. This can enable the client to further content distribution. This allows them to further use the creative content as part of their 360-degree strategies.