We create the right influencer marketing and content strategy for your campaign. Our customized offering, informed by AI and ML technologies, includes the custom-fit selection of the right social media influencers and content creators. At Picstars, creation goes hand-in-hand with technology. We guarantee an authentic approach and sustainable activation of your defined target group.
Want to understand what working with us on an influencer marketing campaign looks like? We’ll show you transparently how our process works, from the selection to compensating the right creator.
With our AI and ML technology, we’ll find the perfect creator for your brand and the specific campaign.
We develop innovative and efficient strategies and give influencers the necessary creative freedom.
We know our influencers well and are in close contact with them, whether before, during or after the campaign.
Our influencers communicate authentically where their community spends their time. That’s not advertising, that’s storytelling.
Thanks to creative production and professional implementation, we take your message to the next level.
To achieve the best possible results, we will use paid advertising for your campaign, if you wish.
During the ongoing campaign, we ensure that the defined briefing is fulfilled and make adjustments where necessary.
Data-driven and target-oriented KPIs are measured from start to finish and provide transparent insights.
Our fully automated software handles the payment of the influencers for you during the campaign.
We take care of everything. From developing creative concepts, to executing the campaign, to measuring and reporting the results. Thanks to our experienced creative team and the digitization of key phases of our process, we are the right partner for your story.
Creation
On the basis of the customer briefing, we develop an individual storytelling concept for you. Tailor-made for the brand, the social media channels and the defined goals.
Creation
Technology
We pre-select influencers who match the brand and campaign. You also receive data such as the number of followers, location and engagement.
Creation
Technology
We confirm the selected influencers and take care of the finalisation of the contract and the use of the generated digital content including pricing.
Creation
Technology
Finally, the influencer campaign goes “live”. We take over the coordination by approving the planned posts and controlling the performance and payouts.
Technology
You will receive a regular update on the ongoing performance of your campaign. In addition, there is also a final debriefing after the completion of the campaign.
Technology
The Cockpit has a download function of the postings, which the customer can use during the campaign +30 days. The further use of the content is possible.
Already in 2019 we have started the conversation with TikTok and are the official partner in Switzerland!
Our proximity to our strong partner and our extensive experience from various, successfully implemented TikTok campaigns, makes it possible for us to support you efficiently and targeted.
With influencer marketing, you reach the identified target group where they prefer to spend their time. If you want to address a specifically young audience, TikTok is the right place for you.
True to the motto “Don’t Make Ads. Make TikToks.”, our creators develop engaging content that inspires their followers to get creative themselves.
Thanks to the extremely positive development of the channel in the DACH market and our close partnership, we can now respond even better to briefings and the needs of your brand.
