Picstars
Campaigns

Men in Black

For the preview of the movie “Men in Black: International” PICSTARS has found the right content creators on behalf of Sony Pictures Releasing Switzerland, which convert typical MIB themes into
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Switzerlanders

More than 50 Swiss creators show how they see Switzerland with self-made videos. With their contributions, they call on their community to make their own videos and become part of
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Burgerstein – Tut gut.

Winter sports enthusiasts show their fans and followers which moments are good for them – where and how they recharge their batteries. The athletes all purchase products from Burgerstein Vitamins,
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Win and fly

Selected influencers show their “Fly Moment” in a post and draw attention to the Socar competition on 20min.ch. The followers are encouraged to take part in the Socar competition in
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Our Lovestory

Influencers from all over Switzerland draw attention to the ifolor and 20min competition with their “Our Lovestory” post. In honor of Valentine’s Day, “Switzerland’s most beautiful love story” is being
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Swisscom “My private Picasso”

In a joint actions, Swisscom and the Fondation Beyeler took the Picasso painting “Buste de femme au chapeau” (Dora) to a Swiss home for one day. A 20min competition was
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Game of Thrones Season 8

For the start of the final eighth season of Game of Thrones, 20 influencers from various fields (sports, food, lifestyle) call attention to the fact that the series will be
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Venty

Venty – a youth magazine is launched via social media posts, videos and insta stories. The topic VENTY (20) is to be included in the Creators’ content. Influencers post their
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#watchyouwant

13 influencers draw attention to Zattoo as a streaming service with their social media posts. Particular mention should be made of the multiscreen function and the fact that Zattoo works
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