A festival without Cardinal, is like a summer without music.

That’s why 4 creators from French-speaking Switzerland took their community along with them during the festival preparations and reported live on site. In a cool reel or a TikTok not only did they do a festival recap, but they also placed Cardinal authentically. The Cardinal goodie – the Polaroid camera – was always well staged.

Thanks to the reach generated by the branded content ads, the infectious content was broadcast almost exclusively to the desired target audience, thus paying optimal dividends to Cardinal’s brand essence.

4 Content Creators
19 Content Pieces
584 K Impressions