PICSTARS was set up in 2014 and is one of the top 10 tech startups in Switzerland (Venture Leader 2016). Our mission is to digitise the sponsorship of brand ambassadors, with a particular focus on sports personalities. With the help of PICSTARS, brands can find the right sports and lifestyle stars to act as their ambassadors and publicise the brand’s photo/video and hashtag campaigns via their own social media channels. Companies can create campaigns and measure their success directly in the PICSTARS cockpit
PICSTARS was founded in 2014 by Henrik Kammermann and Bruno Thurnherr. In 2015 Mark Sandmeier has joined as a co-founder and CEO. In November 2017 the leading Swiss media house Tamedia, the venture capital firm investiere, the Zürcher Kantonalbank and a group of angel investors have invested in the series A round.